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Impactful and Award-Winning Work
Made at Sac State
Since 2012, this award-winning campaign has featured dozens of notable alumni who are making an impact in the region and beyond. Made at Sac State has featured well-known and prominent alumni such as Ryan Coogler, Lester Holt, Elaine Welteroth, and many admired local figures. The campaign is recognized within the community, as noted in the findings of our biennial Community Perceptions Survey, and is a coveted honor for alumni.
Featured Stories, Social Media and Advertising
These alumni stories are shared and promoted via written stories and video, on our website and in the Sac State Magazine, through our flagship social media channels, on the Highway 50 billboard, and other advertisements.
Featured Video: Buddy Hale, '17
Founder of innovative music lending library used ‘every single class’ at Sac State to realize his vision.
Instagram reel: Elizabeth Gabler, '19
Elizabeth Gabler's work with NASA has earned her the title of "world's youngest planetary defender." She's a literal rocket and nuclear scientist. She's been named one of the world;s top young researchers.
This video was viewed more than 9,400 times as a reel on Instagram.
Promotion in the airport
The campaign is frequently promoted in the Sacramento Metropolitan Airport, seen by nearly 10 million travelers annually.
Bookstore merchandise and promo items
A variety of displays and promotional items go along with the campaign, and each featured alum is thanked with a goody bag and framed image.