Monica Lam, Ph.D., AAT

Professor, College of Business Administration

California State University, Sacramento

 

RESEARCH INTERESTS:

 

BOOK PUBLICATIONS:

Accounting Information Systems Cases (with M. P. Martin), Prentice Hall, 2002 (ISBN: 0-13-035289-6).  

Integrated Systems: The Accountant in the 21st Century (with M. P. Martin and Victor Dossey), Pearson Custom Publishing, 2005 (ISBN:0-536-85839-X).

 

REFEREED JOURNAL PUBLICATIONS:

Driving Mechanism of Corporate Social Responsibility in United States and Mainland China (with Fenghua Wang and Sanjay Varshney), Electronic Journal of Business Ethics and Organization Studies, 22(1), 2017, 15-27.

Corporate Social Responsibility: Motivation, Pressures, and Barriers (with Fenghua Wang and Sanjay Varshney), Journal of International Business Ethics, 9(1/2), 2016, 6-15.

A Path Analysis Model for Web Application Success, Journal of Technology Research, 5, September, 2014.

Methodologies, Tools, and Techniques in Practice for Web Application Development, Journal of Technology Research, 3, July 2012.

Credibility Factors and Content Management for Commercial Web Sites (with Janice Lo), Research in Higher Education Journal, 5, December 2009.

Effectiveness of Web-Based Courses on Technical Learning, Journal of Education for Business, 84(6), July/August 2009, 323-331.

Switching Customers from Branches to Internet: A Credit Union's Journey (with Srinivasa Katuri), Journal of Financial Services Marketing, 11(3), 2007, 229-248.

Neural Network Techniques for Financial Performance Prediction: Integrating Fundamental and Technical Analysis, Decision Support Systems, 37(4), 2004, 567-581.

Performance Comparison between Active Server Pages and Common Gateway Interface (with V. D. Truong), International Journal of Business & Economics, 2 (1), Fall 2002, 1-6.

Generalized Analytic Rule Extraction for Feedforward Neural Networks (with A. Gupta and S. Park), IEEE Transactions on Knowledge and Data Engineering, 11(6), November/December 1999, 985-991.

The Weight Decay Backpropagation for Generalizations with Missing Values (with A. Gupta), Annals of Operations Research, 78, 1998, 985-991.

 

REFEREED PROCEEDINGS PUBLICATIONS: